Behold the upcoming Gucci Guilty Pour Homme cologne: it’ll be to cologne just as Ferrari and Lamborghini are to the automobile.

Set to debut this year as the male companion to Gucci’s already-popular Gucci Guilty womens’ perfume, Guilty Pour Homme (for those of you gentlemen not well-versed in French, that translates to Guilty “Men”) will begin making rounds at boutiques and in the marketplace in Germany and France first—globally after that. Around 20,000 lucky men are predicted to experience the intoxicating essence of Guilty Pour Homme up until Father’s Day.

So, what’s the craze about? Gucci Guilty Pour Homme will exhibit the very embodiment, the very epitome, of what a gentleman’s cologne should be. Imagine the luxurious, masculine undertones of ceder and Patchouli laden with overtones of silky, svelte lemon and lavender and you have Gucci’s newest, most seductive cologne for men yet.

Even the flask-like bottle screams sophistication and probably deserves a home in a fine art museum rather than a cupboard. Envisioned and designed by world-renowned designer Giannini, the Guilty Pour Homme bottle features Gucci’s trademark double-G logo—interlocked and laser-cut—that’s flush with the sleek, cold metal base of the container.

Products are expected to be available in 30, 50, and 90mL sizes.

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